80% is the average cart abandonment rate.
Make more sales now by recovering some of your cart abandonments. BEYABLE sets up a suite of solutions on your site that reduce the cart abandonment rate in a simple and effective way.
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Reassure your visitors by highlighting your advantages (free delivery, customer service available...)
Automatically detect visitors intending to leave and display a message to suggest that they receive an email reminder of the products they added to their basket.
Each visitor is unique: analyze and personalize journeys on your site to reduce abandoned carts.
Shopping cart abandonment is not linked to a single reason. Multiple criteria are taken into account by visitors during their journey and influence their purchase decision. The BEYABLE solution helps you to highlight elements aimed at drastically reducing your cart abandonment rate. There are various ways to counter cart abandonment. We detail them below.
For any purchase on the Internet, an email is required. It will be used to send an order confirmation to the customer, to inform him about the delivery tracking or to send him the invoice. Internet users are aware of this and that is why it is data that they have no trouble transmitting as soon as they have control of their data (subscription or not to the newsletter, promotional offers and partners).
The BEYABLE solution thus makes it possible to make the link between the abandoned cart and the prospect's email. An “abandoned cart email” is then automatically sent to anyone who has left your site without finalizing their purchase. It is possible to create an abandoned cart email sequence to increase your chances. It is then appropriate to give compensation to the Internet user (free delivery costs, discount coupon, etc.) to further motivate him.
Retargeting is an advertising targeting of visitors who have already interacted with your site. The BEYABLE solution allows you to display your products in advertising inserts on multiple websites in a personalized way. So every user who abandoned their basket on your site and went elsewhere receives relevant reminders.
You call on his memory and stimulate him again to want to finalize the purchase of your products or services. A great strength of our solution, advertising inserts can be displayed not generically to your home page but directly to the product pages that the user has previously consulted. You increase your chances of conversion.
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It has undoubtedly saved your life more than once, that little window when leaving a word processor or graphics software that says to you “are you sure you want to leave without saving?” You can create the same effect on an e-commerce site. When the user starts to become inactive or is about to leave, a pop-up window comes to remind him that he has items in his basket.
This pop-in intended to be released creates a feeling of urgency by reminding him that offers or price promotions only apply at the moment. BEYABLE offers a product recommendation module. So you can send messages to cross-sell, upsell and thus increase your average basket and increase your margins!
At BEYABLE, support goes beyond our various solutions for optimizing your site. You benefit from a dedicated expert who helps you explore all avenues to reduce shopping cart abandonment. He or she will train and guide you in the creation of abandoned-cart follow-up e-mails, data analysis and much more, and will take the time to tell you about other levers to implement, such as online chat to respond to visitors' concerns in real time and provide reassurance. He can also advise you on other personalized scenarios based on different data, such as telephone follow-up. At BEYABLE, support is included in your offer and unlimited.
Make an appointment with one of our experts for advice and access to email templates.
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